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At Fether, we believe that knowledge is key to driving success, especially when it comes to optimizing your sales strategy. Our blog is designed to be your ultimate resource for learning everything there is to know about cross-selling, eCommerce growth, and customer engagement.

Latest Articles

The Psychology Behind Cross-Selling: Why Customers Say “Yes”

The Psychology Behind Cross-Selling: Why Customers Say “Yes”

Learn the psychology behind cross-selling, upselling, and down-selling, and why these strategies influence buying behavior and increase conversions in ecommerce.

High-Potential Ecommerce Niches for Shopify Sellers Targeting US & EU Markets

High-Potential Ecommerce Niches for Shopify Sellers Targeting ...

Explore high-demand, low-competition ecommerce niches for US and EU buyers and learn why Shopify is the ideal platform to launch, test, and scale these opportunities.

Competitive Analysis for Smarter Shopify Growth

Competitive Analysis for Smarter Shopify Growth

Learn how competitive analysis helps Shopify sellers build stronger positioning, optimize pricing, and grow sustainably in crowded ecommerce markets.

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Everything You Need to Know About Shopify Website Design Pricing in 2025

Everything You Need to Know About Shopify Website Design Prici...

While Shopify provides a user-friendly platform for building online stores, the intricacies of design and development costs can be daunting for many merchants. This guide sheds light on the factors...

Shopify Vs. Shopify Plus: A 2025 Comprehensive Analysis

Shopify Vs. Shopify Plus: A 2025 Comprehensive Analysis

Shopify is a popular choice for online stores of any size. However, as companies expand, they often look to Shopify Plus for more advanced capabilities and customization. This thorough analysis...

Is Shopify Oracle integration possible? – A Detailed Guide About Shopify Oracle Integration

Is Shopify Oracle integration possible? – A Detailed Guide Abo...

The Shopify-Oracle Integration guide explains how to connect Shopify stores with Oracle’s ERP systems for real-time syncing of products, orders, inventory, and financial data. The integration helps businesses streamline backend...

Integrate DHL with Shopify – How Can you integrate DHL with Shopify?

Integrate DHL with Shopify – How Can you integrate DHL with Sh...

Integrating DHL with Shopify unlocks powerful logistics capabilities — letting you use DHL’s worldwide shipping infrastructure to fulfill Shopify orders with speed and reliability. Folio3 outlines how the integration works,...

Your Ultimate Guide to Shopify WordPress Integration 2025

Your Ultimate Guide to Shopify WordPress Integration 2025

Integrating Shopify with WordPress allows businesses to leverage WordPress’s powerful content management features while using Shopify’s commerce engine. This combo is ideal for content-focused businesses that want clean blog posts,...

Top Shopify Payment Gateways by Country in 2025

Top Shopify Payment Gateways by Country in 2025

Shopify payment gateways let customers pay through many methods — credit cards, digital wallets, and more — while merchants get secure, flexible, and localized options. This article (based on “Best...

How Does Shopify Integrate With Sage in 2025

How Does Shopify Integrate With Sage in 2025

Integrating Shopify with Sage 100 (or other Sage ERP systems) enables real-time, two-way data flow that helps businesses automate inventory, orders, and financials seamlessly. The integration removes manual work, reduces...

How Buy Now, Pay Later (BNPL) Benefits Shopify Users

How Buy Now, Pay Later (BNPL) Benefits Shopify Users

The e-commerce world has shifted dramatically. While businesses once focused primarily on attracting new customers, today’s reality demands a different approach. Customer acquisition costs have skyrocketed across industries, making pursuing...

Does Shopify Have a Maintenance Mode? How to Enable it?

Does Shopify Have a Maintenance Mode? How to Enable it?

Shopify is the global go-to e-commerce platform for millions of small, medium, and large-scale online businesses.  Shopify is a well-rounded platform with powerful features out-of-the-box and an easy-to-use interface.  Despite...