Home / Blog

Your go-to resource for business success

At Fether, we believe that knowledge is key to driving success, especially when it comes to optimizing your sales strategy. Our blog is designed to be your ultimate resource for learning everything there is to know about cross-selling, eCommerce growth, and customer engagement.

Latest Articles

Top 10 Mistakes Merchants Make With Product Bundling

Top 10 Mistakes Merchants Make With Product Bundling

In this article, we’ll explore what product bundling is, why it matters, and the ten most common mistakes merchants make, along with practical ways to avoid them.

How to Build Product Bundles That Increase AOV (A Practical Strategy Guide)

How to Build Product Bundles That Increase AOV (A Practical St...

Most stores try product bundles at least once—and many give up after a week. Not because bundling “doesn’t work,” but because the bundles are built randomly, priced poorly, or shown...

How to Build a High-AOV Product Bundle Strategy for Ecommerce

How to Build a High-AOV Product Bundle Strategy for Ecommerce

Learn how to build a high-AOV product bundle strategy for ecommerce by aligning bundles with customer intent, pricing psychology, and proven cross-sell structures.

View All Articles

How Does Shopify Integrate With Sage in 2025

How Does Shopify Integrate With Sage in 2025

Integrating Shopify with Sage 100 (or other Sage ERP systems) enables real-time, two-way data flow that helps businesses automate inventory, orders, and financials seamlessly. The integration removes manual work, reduces...

How Buy Now, Pay Later (BNPL) Benefits Shopify Users

How Buy Now, Pay Later (BNPL) Benefits Shopify Users

The e-commerce world has shifted dramatically. While businesses once focused primarily on attracting new customers, today’s reality demands a different approach. Customer acquisition costs have skyrocketed across industries, making pursuing...

Does Shopify Have a Maintenance Mode? How to Enable it?

Does Shopify Have a Maintenance Mode? How to Enable it?

Shopify is the global go-to e-commerce platform for millions of small, medium, and large-scale online businesses.  Shopify is a well-rounded platform with powerful features out-of-the-box and an easy-to-use interface.  Despite...

Essential Apps & Integrations for Enterprise-Level Shopify Stores

Essential Apps & Integrations for Enterprise-Level Shopify Stores

Running an enterprise-level Shopify store requires powerful tools to manage operations, streamline processes, and scale efficiently. Shopify Plus merchants need reliable apps that integrate seamlessly to optimize sales, enhance customer...

Customer Specific Pricing With Shopify B2B

Customer Specific Pricing With Shopify B2B

Shopify B2B allows businesses to go beyond standard retail pricing by offering personalized, contract, and volume-based pricing to their business customers. This flexibility helps improve relationships, increase average order size,...

Code Review Checklist for Shopify Projects in 2025

Code Review Checklist for Shopify Projects in 2025

In 2025, Shopify has become one of the most developer-friendly and scalable ecommerce platforms. With the rise of Online Store 2.0, Hydrogen, Oxygen, and its growing app ecosystem, Shopify development...

How to Move from Wix to Shopify: Step-by-Step Migration Guide (2025)

How to Move from Wix to Shopify: Step-by-Step Migration Guide ...

Moving from Wix to Shopify can unlock more flexibility, scalability, and better ecommerce tools. But the migration needs planning and care so you don’t lose data, SEO value, or sales...

Improving Global eCommerce With Shopify Plus: A Guide

Improving Global eCommerce With Shopify Plus: A Guide

Going global on ecommerce is more than translating a few pages. You need the right platform, the right operating model, and the right tools for payments, taxes, duties, shipping, and...

Toilet paper

Top 4 Toilet Paper Choices That Are Ultra Soft

Below are the top four ultra-soft toilet paper choices that pamper you with every use.