Home / Blog

Your go-to resource for business success

At Fether, we believe that knowledge is key to driving success, especially when it comes to optimizing your sales strategy. Our blog is designed to be your ultimate resource for learning everything there is to know about cross-selling, eCommerce growth, and customer engagement.

Latest Articles

How to Build Christmas Gift Bundles That Double Average Order Value

How to Build Christmas Gift Bundles That Double Average Order ...

Designing bundles that match customers’ needs requires more than simply grouping random products together. Below are some tips to build Christmas gift bundles you can’t ignore.

7 Cross-Sell Examples That Actually Convert in Ecommerce

7 Cross-Sell Examples That Actually Convert in Ecommerce

Explore 7 cross-sell examples that actually convert in ecommerce, plus best practices Shopify stores can use to increase AOV and customer lifetime value with relevant add-ons.

The Psychology Behind Cross-Selling: Why Customers Say “Yes”

The Psychology Behind Cross-Selling: Why Customers Say “Yes”

Learn the psychology behind cross-selling, upselling, and down-selling, and why these strategies influence buying behavior and increase conversions in ecommerce.

View All Articles

Hire Someone to Build a Shopify Store: Step-by-Step Process Guide

Hire Someone to Build a Shopify Store: Step-by-Step Process Guide

Building a Shopify store can feel like a lot. Themes, apps, shipping rules, payments, taxes, SEO, CRO, content, and integrations all need to line up. Hiring a professional can save...

7 Cross-Selling Strategies to Use on Shopify

7 Cross-Selling Strategies to Use on Shopify

There are three main ways you can make more money from your ecommerce store: Get more customers Get customers to spend more per purchase Get customers to buy more often...