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At Fether, we believe that knowledge is key to driving success, especially when it comes to optimizing your sales strategy. Our blog is designed to be your ultimate resource for learning everything there is to know about cross-selling, eCommerce growth, and customer engagement.

Latest Articles

Alibaba Dropshipping in 2026: Is It Still Worth It?

Alibaba Dropshipping in 2026: Is It Still Worth It?

Learn exactly how to scale a Shopify store from 0 to 10K in revenue using proven strategies in product research, marketing, conversion optimization, and retention.

Product Recommendation Guide: How To Recommend The Right Product At the Right Time

Product Recommendation Guide: How To Recommend The Right Produ...

How do you get it right? The secret is timing, context, and empathy. Let’s explore how to recommend the right product at the right moment and turn everyday browsing into...

How To Design Halloween-Themed Bundles That Sell Themselves

How To Design Halloween-Themed Bundles That Sell Themselves

Let’s explore strategies for designing bundles that shoppers can’t resist, review top-selling examples on Shopify, highlight tools that simplify setup, and discuss common mistakes to avoid. 

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Unpacking the Boring Shopify Winter Edition 2025 for B2B and D2C eCommerce

Unpacking the Boring Shopify Winter Edition 2025 for B2B and D...

It’s that time of the year again when Shopify agencies like Folio3 get all excited about the new Shopify release. The Shopify Winter Edition, which rolls out during the holiday...

Migrate to Shopify Plus: Step-by-Step Guide

Migrate to Shopify Plus: Step-by-Step Guide

Shopify Plus is a powerful platform that offers advanced features which caters to more significant operations, such as extensive customization options, robust automation tools, and dedicated support.  Understanding the migration...

Understanding Shopify Custom Apps

Understanding Shopify Custom Apps

Alec Wayman, App Developer at Swanky, takes you through the details of Shopify custom apps. He covers everything you need to know about custom app development for your Shopify store....

How to Sell Pet Products Online: Creating a ‘Best in Show’ Ecommerce Store on Shopify Plus

How to Sell Pet Products Online: Creating a ‘Best in Show’ Eco...

We leverage our extensive experience in the petcare ecommerce sector to bring you this guide to creating a successful pet products website on Shopify Plus. From needs-based navigation and sampling...

Smart Home & Innovation: xTool, Acanva & Munbyn for Home and Business

Smart Home & Innovation: xTool, Acanva & Munbyn for Home and B...

Technology and innovation are transforming our homes and businesses at an incredible pace. From creative tools that let you design and personalize products to smart furniture and professional-grade printing devices,...

Upgrading From Checkout.liquid to Checkout Extensibility on Shopify Plus

Upgrading From Checkout.liquid to Checkout Extensibility on Sh...

Following Shopify’s announcement that it will be deprecating checkout.liquid for certain pages in 2024, we’ve rounded up everything you need to know about what exactly is happening. This article will...

Hire Someone to Build a Shopify Store: Step-by-Step Process Guide

Hire Someone to Build a Shopify Store: Step-by-Step Process Guide

Building a Shopify store can feel like a lot. Themes, apps, shipping rules, payments, taxes, SEO, CRO, content, and integrations all need to line up. Hiring a professional can save...

Essential items

12 Essential Items You Can’t Live Without

These carefully essential items prove their worth through consistent performance and real-world utility.

Apple Watch Series 10 Vs. Samsung Galaxy Watch 7 Vs. Apple Watch SE (2nd Gen): Which Smartwatch is Right for You?

Apple Watch Series 10 Vs. Samsung Galaxy Watch 7 Vs. Apple Wat...

Compare Apple Watch Series 10, Samsung Galaxy Watch 7, and Apple Watch SE (2nd Gen) to find the best smartwatch for your needs and lifestyle.