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Your go-to resource for business success
At Fether, we believe that knowledge is key to driving success, especially when it comes to optimizing your sales strategy. Our blog is designed to be your ultimate resource for learning everything there is to know about cross-selling, eCommerce growth, and customer engagement.
Latest Articles
How To Design Halloween-Themed Bundles That Sell Themselves
Let’s explore strategies for designing bundles that shoppers can’t resist, review top-selling examples on Shopify, highlight tools that simplify setup, and discuss common mistakes to avoid.
Why Fast & Transparent Shipping Builds Loyal Customers
This post takes a closer look at why shipping is so closely tied to satisfaction, and how being quick and transparent with delivery helps turn one-time buyers into lifelong fans.
Customer Psychology 101: Why Shoppers Love Store Credits
This article explores the roots of that behavior, offering a comprehensive explanation of what store credit is, why it works so effectively.
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Customer Specific Pricing With Shopify B2B
Shopify B2B allows businesses to go beyond standard retail pricing by offering personalized, contract, and volume-based pricing to their business customers. This flexibility helps improve relationships, increase average order size,...
Code Review Checklist for Shopify Projects in 2025
In 2025, Shopify has become one of the most developer-friendly and scalable ecommerce platforms. With the rise of Online Store 2.0, Hydrogen, Oxygen, and its growing app ecosystem, Shopify development...
How to Move from Wix to Shopify: Step-by-Step Migration Guide ...
Moving from Wix to Shopify can unlock more flexibility, scalability, and better ecommerce tools. But the migration needs planning and care so you don’t lose data, SEO value, or sales...
Improving Global eCommerce With Shopify Plus: A Guide
Going global on ecommerce is more than translating a few pages. You need the right platform, the right operating model, and the right tools for payments, taxes, duties, shipping, and...
OpenCart vs Shopify (2025): Feature, Cost & Scalability Compar...
OpenCart and Shopify are both popular ecommerce platforms, but they differ in hosting model, setup effort, and ongoing maintenance. Shopify is hosted and managed for you. OpenCart is open source...
Shopify vs Squarespace (2025): Best Ecommerce Platform for You
Shopify and Squarespace are popular website platforms with ecommerce capability, but they target different needs. Shopify is an ecommerce first solution that scales from small shops to complex catalogs. Squarespace...
Shopify vs GoDaddy (2025): Best Platform for Your Ecommerce Bu...
Choosing the right ecommerce platform can shape your growth path. Shopify and GoDaddy both let you launch a store, accept payments, and manage products. The best choice depends on how...
![Why is My Shopify Store Unavailable and How to Fix it [2025]](http://fether.app/cdn/shop/articles/Shopify_account_cd26aa44-16b2-439d-87b9-50e02c66d814.png?v=1760091530&width=533)
Why is My Shopify Store Unavailable and How to Fix it [2025]
Here’s a full guide on common reasons why your Shopify store becomes unavailable — and what you can do to fix it fast.
Top 4 Toilet Paper Choices That Are Ultra Soft
Below are the top four ultra-soft toilet paper choices that pamper you with every use.