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At Fether, we believe that knowledge is key to driving success, especially when it comes to optimizing your sales strategy. Our blog is designed to be your ultimate resource for learning everything there is to know about cross-selling, eCommerce growth, and customer engagement.

Latest Articles

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Does Shopify Allow CBD Products? What Sellers N...

Selling CBD products on Shopify presents a unique opportunity for entrepreneurs looking to tap into the booming cannabis market.  Since 2019, Shopify has allowed merchants to sell hemp-derived CBD products,...

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The Complete Guide to Selling CBD on Shopify: R...

The CBD market is experiencing rapid growth, with this surge representing a significant opportunity for eCommerce businesses to tap into a lucrative niche.  As consumer interest in CBD products rises,...

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SHOPIFY NZ- HOW TO START AN ONLINE SHOPIFY STOR...

What is Shopify NZ? Shopify NZ is an all-in-one, cloud-based ecommerce platform, that allows the user to start, run, and grow their business exponentially. It is a reliable and well-known...

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Shopify vs Square: Which is Right For Your Busi...

Picking the right e-commerce platform makes a big difference in today’s e-commerce marketplace.  Shopify and Square are two popular options, each designed for different types of entrepreneurs.  Shopify is a...

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Does Shopify Allow CBD Products? What Sellers N...

Selling CBD products on Shopify presents a unique opportunity for entrepreneurs looking to tap into the booming cannabis market.  Since 2019, Shopify has allowed merchants to sell hemp-derived CBD products,...

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The Complete Guide to Selling CBD on Shopify: R...

The CBD market is experiencing rapid growth, with this surge representing a significant opportunity for eCommerce businesses to tap into a lucrative niche.  As consumer interest in CBD products rises,...

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SHOPIFY NZ- HOW TO START AN ONLINE SHOPIFY STOR...

What is Shopify NZ? Shopify NZ is an all-in-one, cloud-based ecommerce platform, that allows the user to start, run, and grow their business exponentially. It is a reliable and well-known...

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Shopify Vs. Shopify Plus: A 2025 Comprehensive ...

Shopify is a popular choice for online stores of any size. However, as companies expand, they often look to Shopify Plus for more advanced capabilities and customization. This thorough analysis...

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9 of the Best Non-Alcoholic Drinks Ecommerce St...

There’s no doubt that the world of non-alcoholic drinks ecommerce is full of spirit. But what truly stands out from the crowd and keeps customers sipping? In this article, we’ll...

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Is a Product Recommendation Quiz the Answer for...

The correct application of a product recommendation quiz can increase sales, conversion rates and trust with customers. However, it can require a significant investment of time and resources. Learn more...

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11 UX Strategies for Your Skincare Ecommerce We...

In this article, Freddie Loveday, Senior UI/UX Designer at Swanky, leverages his experience working with health and beauty brands across the globe to share some of his favourite strategies for...

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Case Study: The Tech Stack Consolidation That R...

Find out how Swanky helped Australian beauty brand aggregator Anagenics to improve efficiency across its DTC and B2B operations with a consolidated tech stack and digital marketing support. Project context...