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Your go-to resource for business success
At Fether, we believe that knowledge is key to driving success, especially when it comes to optimizing your sales strategy. Our blog is designed to be your ultimate resource for learning everything there is to know about cross-selling, eCommerce growth, and customer engagement.
Latest Articles
Customer Specific Pricing With Shopify B2B
Shopify B2B introduces pricing tools that allow businesses to offer personalized rates to wholesale customers, tiered pricing based on order volume, and contract-specific discounts — all built into the Shopify...
Marketing Funnel Stages: How to Tailor Your Strategy for Each ...
Join Ellie Jordan, Performance Marketing Lead in Swanky’s Growth Accelerator team, as she explores how ecommerce marketers can adapt their strategies for each of the different marketing funnel stages. A...
A Guide to Mobile Responsive Web Design for Your Shopify Plus ...
Swanky web designer Mark Halliwell shares a step-by-step approach to mobile responsive web design for your Shopify store in this practical guide. With mobile ecommerce sales representing 60% of all...
View All Articles
Customer Specific Pricing With Shopify B2B
Shopify B2B introduces pricing tools that allow businesses to offer personalized rates to wholesale customers, tiered pricing based on order volume, and contract-specific discounts — all built into the Shopify...
Marketing Funnel Stages: How to Tailor Your Strategy for Each ...
Join Ellie Jordan, Performance Marketing Lead in Swanky’s Growth Accelerator team, as she explores how ecommerce marketers can adapt their strategies for each of the different marketing funnel stages. A...
A Guide to Mobile Responsive Web Design for Your Shopify Plus ...
Swanky web designer Mark Halliwell shares a step-by-step approach to mobile responsive web design for your Shopify store in this practical guide. With mobile ecommerce sales representing 60% of all...
Swanky & fusefabric Announce Strategic Alliance
Swanky and fusefabric join forces to create Shopify’s largest European enterprise-focused, full service agency partner. Swanky and fusefabric have today announced a strategic alliance to provide end-to-end Shopify expertise to...
The Benefits of Product Recommendations in Ecommerce
Today’s consumers expect their online shopping experience to be tailored to their needs and wants, without difficulty navigating through multiple pages to find what they’re looking for. Serving up personalized...
Product Bundling Examples for Boosting AOV and Conversions
The quest for increased sales and conversions in ecommerce is ever-changing and has no universal formula for success. Product bundling, however, is a tried and tested strategy to drive sales. ...